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The 2018 Texas Better Newspaper Contest is open to all newspapers that were members of TPA during the entirety of 2017. Entries are made by member newspapers, not individuals. Content must have been produced by full- or part-time members of the newspaper staff.
Note: Newspapers may submit content produced by local freelancers or contributors provided the newspaper paid to have the content created and the content was created predominantly for the newspaper submitting the entry. Syndicated or wire service content is not eligible for submission.

CONTEST PERIOD
All entries must have been originally published between Jan. 1, 2017, and Dec. 31, 2017.

DEADLINE
All entries must be submitted via the Better Newspaper Contest online platform before 5 p.m., Thursday, March 22, 2018. The platform will automatically close the contest to entries at deadline.
NOTE: Each newspaper is encouraged to log onto the online contest platform at least two weeks before the deadline to ensure any challenges are resolved before the deadline.
Categories
ADVERTISING
Submit digital tear sheets of three staff-produced advertisements originally published in 2017. Judges will consider all three ads as one entry.
Judging will be based on selling power of copy, originality/creativity, layout/design, use of photos, graphics and typography.
Awards may be presented in Divisions 2 and higher.

BEST WEBSITE
Submit the Web address and any passwords required to access all pages within the site. Entries must include a brief description of the site’s unique aspects, how frequently it is updated and what makes the site vital to readers.
• To add an entry in the Best Website category, copy and paste the Web address in the Website URL field. Please ensure that items are not behind a paywall or a password-protected area. If they are, you must provide username/password info in the Comments section of your entry.
• Judges may disqualify your entry if work samples are inaccessible.
Judging will be based on content, ease of use and navigation, page design, advertising, timeliness and consistency.
Awards may be presented in the following divisions: Daily, Semiweekly, and two Weekly divisions (based on total number of entrants.)

BLUE MOON SPECIAL SECTION
Submit digital tear sheets of one complete staff-produced special section or edition built around a unique local subject matter such as an anniversary, collector’s, disaster or tribute edition or any once-in-a-lifetime theme that goes above and beyond routine coverage. A letter of explanation on why the section qualifies as Blue Moon may accompany the entry. Can be slick or newsprint product. Section must have been originally published in 2017.
Judging will be based on theme, content and layout/design/presentation.
Note: For PDFs larger than 10 MB, see special instructions under Entry Formats.
** Please Note: If entry is submitted using a URL, please include a PDF of the section’s front page.
Awards may be presented in the following divisions: Daily, Semiweekly, and two Weekly divisions (based on total number of entrants.)

COLUMN WRITING
Submit digital tear sheets of two columns originally published in 2017. Judges will consider both columns as one entry. Columns may be written on any subject in any style.
Judging will be based on lead, subject matter, quality and style of writing.
Awards may be presented in Divisions 2 and higher.

COMMUNITY SERVICE
Submit digital tear sheets of all evidence (e.g., news, photos, editorials, letters, programs) of your newspaper’s support of one community project conducted during 2017. Entries must have been originally published during 2017. Attach a letter describing the background and results of the project.
Judging will be based on subject matter, quality of coverage, extent of community engagement, layout/design/presentation and local significance.
Awards may be presented in the following divisions: Daily, Semiweekly, and Weekly.

EDITORIAL
Submit digital tear sheets of two editorials originally published in 2017. Judges will consider both editorials as one entry.
Judging will be based on quality and style of writing, lead, persuasiveness, subject matter and local significance.
Awards may be presented in Divisions 2 and higher.

FEATURE PHOTO
Submit digital tear sheets of five feature photos originally published in 2017. Judges will consider all five photos as one entry.
Judging will be based on reader interest, composition, quality of cutline, enterprise and innovation.
Awards may be presented in Divisions 2 and higher.

FEATURE WRITING
Submit digital tear sheets of two feature stories originally published in 2017. Judges will consider both feature stories as one entry.
Judging will be based on subject matter, quality and style of writing, lead and presentation, including layout, design, heads, typography, photos and use of color.
Awards may be presented in Divisions 2 and higher.

GENERAL EXCELLENCE
Submit two complete issues – one complete issue originally published in March 2017 and one complete issue originally published in any 2017 month of your choice. Wire content will not be considered. Judges will consider both issues as one entry.
**Note: Pleae be sure that one of the General Excellence entries is from the month of March as specified. Entries that do not include a March edition will be disqualified in this category.
Judging will be based on news coverage, quality of writing, composition/display, headlines, use of photos and art work, front page and specialty pages such as editorial, family life, social and sports pages.
Note: For PDFs larger than 10 MB, see special instructions under Entry Formats.
Awards may be presented in Divisions 1 and higher.

HEADLINE WRITING
Submit digital tear sheets of three headlines originally published in 2017. Judges will consider all three headlines as one entry. Headlines can come from any section of a regular edition.
Judging will be based on accuracy, cleverness, creativity, impact and originality.
Awards may be presented in Divisions 2 and higher.

NEWS PHOTO
Submit digital tear sheets of five news photos originally published in 2017. Judges will consider all five photos as one entry.
Judging will be based on timeliness, composition, quality of cutline, enterprise and innovation.
Awards may be presented in Divisions 2 and higher.

NEWS WRITING
Submit digital tear sheets of two news stories originally published in 2017. Judges will consider both news stories as one entry.
Judging will be based on quality of writing, lead, news value and enterprise.
Awards may be presented in Divisions 2 and higher.

PAGE DESIGN
Submit digital tear sheets of four pages – one front page, one editorial page, one sports page and one family/lifestyle page – originally published in 2017. Judges will consider all pages as one entry. Pages need not come from the same edition.
Judging will be based on readability, innovation, color, graphics, design features, typography, photos and other artwork.
Awards may be presented in Divisions 2 and higher.

ROUTINE SPECIAL SECTION
Submit digital tear sheets of one complete special section produced by newspaper staff on a regular basis that consists of a complete and cohesive package of locally produced pictures, news stories and advertisements emphasizing a central theme of special local interest. Examples of routine sections are newcomers, sports, back to school, progress, chamber, visitors and festival sections. Can be slick or newsprint product. Section must have been originally published in 2017. Entries may include a letter of explanation.
Judging will be based on theme, content and layout/design/presentation.
Note: For PDFs larger than 10 MB, see special instructions under Entry Formats.
**Please Note: If the entry is submitted with a URL, please include a PDF of the front page of the section.
Awards may be presented in the following divisions: Daily, Semiweekly, and up to three Weekly divisions (based on total number of entrants.)

SPORTS COVERAGE
Submit digital tear sheets of two sports sections originally published in 2017. Judges will consider both sections as one entry. Identify any sports writing or sports photos not produced by the newspaper.
Judging will be based on selection of material, quality of writing, range of coverage, photos, layout/design and suitability of headlines.
Awards may be presented in Divisions 2 and higher.

SPORTS PHOTO
Submit digital tear sheets of five sports photos originally published in 2017. Judges will consider all five photos as one entry.
Judging will be based on action, composition, quality of cutline, enterprise and innovation.
Awards may be presented in Divisions 2 and higher.

ENTRY FORMATS

All entries should be submitted as either PDF files or URLs.

PDFs
You must submit PDFs of complete newspaper pages (digital tear sheets), even if the entry-related content is not the only content on the page.
Only submit pages that contain entry-related content. Many categories require more than one sample of work per entry. For example, a single entry in the Headline Writing category includes three headlines. For each headline, the entire page on which the headline appears must be included for judging. You may upload one PDF that contains all work samples in the entry or one PDF for each work sample.
Make PDF files as small as possible. Large PDF files will take longer to upload. They will also take longer for a judge to download and view. The more time judges spend waiting, the less time they will have to evaluate your entry, and the more impatient they will be when they do so.
PDFs should not be larger than 10 MB. Entries larger than 10 MB should be uploaded to an easily accessible URL. Entries may be hosted on your own website or use Issuu (www.issuu.com). Issuu is a free online tool for creating digital editions that will create a URL for your entry.

URLs
All entries submitted as URLs must be publicly accessible or include a username and password in entry comments for access to any entry content behind a paywall or restricted content area. Entries may be hosted on your own website or use Issuu.
To host large PDFs on Issuu:
• Go to www.issuu.com and click Publish on Issuu. From there, select an account plan.
• Select the “basic” option (it’s free!) and fill in your newspaper name, associated email and create a password.
• Then select your desired URL and create your account. After completing your publisher profile, you are now able to start uploading content.
• If an entry has multiple pages, combine pages into one PDF before uploading to Issuu.

Entry Instructions
Entries to the Texas Better Newspaper Contest are submitted using the Better Newspaper Contest online platform. Below are instructions for preparing and submitting entries on the platform. If you have questions, please contact Candace Velvin, contest coordinator, at 512-477-6755, (office) 512-541-5398 (mobile) or cvelvin@texaspress.com. The entry deadline is Thursday, March 22, 2018.

IMPORTANT!
For all files larger than 10 MB, submit entries via URL. See instructions under Entry Formats. Enter the Web address in the Website URL field when submitting your entry on the contest platform.